Got the charge to go further?
Headshot Chrome Extension
📌 Campaign Objective
To play with humor and imagination — presenting Headshot as not just a drink, but a mental booster, almost like installing extra RAM for your brain.
🎬 How We Executed It
We spoofed a browser extension install screen that mimics how Headshot “upgrades” performance. With punchy UI animations, glitch effects, and a bit of absurdity, we built a fictional tech tool powered by the drink. It blurred the lines between product and digital life — making the campaign witty and memorable.
Office Deadlines & Headshot
📌 Campaign Objective
To show that Headshot isn’t just a party drink — it’s your 9-to-5 survival kit. The goal was to connect with young professionals dealing with office burnout and tight deadlines.
🎬 How We Executed It
We shot a day-in-the-life visual filled with work pressure, slowed-down pacing, and burnout cues — followed by a sudden energy shift post Headshot. The before-after contrast was strong. The message? Headshot helps you crush deadlines like a boss.
Subeh ki Chai nahi, Headshot
📌 Campaign Objective
To position Headshot as an everyday fuel for chaos — something that gives you the energy to fight real-world battles, like catching Mumbai’s local train during peak hours.
🎬 How We Executed It
We kept it raw and relatable. The video starts with the tension of the train hustle, then kicks in the energy boost from Headshot. Fast-paced transitions and sound design mimicked the rush. The drink wasn’t introduced first — the story was. Headshot became the punchline, not the setup.